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Digital Marketing vs Traditional Marketing: Which is More Cost-Effective for Law Firms?

Digital Marketing vs Traditional Marketing: Which is More Cost-Effective for Law Firms?

by TitleTap | Content Marketing, Marketing, SEO

Ongoing marketing is a requirement for any law firm that hopes to grow and attract new clients. Today, there are almost too many marketing options to choose from, including both traditional marketing and digital marketing methods.   One thing that can vary depending...
What Makes a Website ‘Affordable’?  Key Features to Look For

What Makes a Website ‘Affordable’? Key Features to Look For

by TitleTap | Attorney Web Design, SEO

When it comes to building a website for your business, “affordable“ doesn’t just mean low cost—it means getting real value for your investment. A truly affordable website balances budget-friendly pricing with essential features that drive results, such as...
The Essential SEO Cheat Sheet for Title Agents & Real Estate Attorneys

The Essential SEO Cheat Sheet for Title Agents & Real Estate Attorneys

by TitleTap | Attorney Web Design, SEO

Did you know that 97% of home buyers rely on the Internet to guide their decisions during the process of purchasing a property? This applies to every step, including finding companies they can work with, such as title agencies and attorneys to help close real estate...
How to Optimize Your Website for Lead Generation

How to Optimize Your Website for Lead Generation

by TitleTap | Attorney Web Design, Website Development

There are numerous purposes that a company website can serve. In most cases, though, generating leads is near the top of that list. With a website that’s optimized for lead generation, you can collect the contact information of people who visit your site so that...
PPC Strategies for Title Agencies: How to Win at Paid Search

PPC Strategies for Title Agencies: How to Win at Paid Search

by TitleTap | Attorney Web Design, Website Development

Did you know that the top three paid ads that appear on a search engine results page capture 65% of all page clicks? This shows just how great the potential of pay-per-click or PPC strategies can be for businesses that aim to enhance their reach and maximize their...
7 Signs it’s Time to Revamp Your Company Website

7 Signs it’s Time to Revamp Your Company Website

by TitleTap | Attorney Web Design, Website Development

Company websites are a lot like cars. You can get a lot of mileage out of a good car, but, eventually, it’s going to be time for a refresh. But how do you know when it’s time to take the plunge and invest in a new website design?  Unlike cars, your website...
Why Your Company’s Website Is the Key to Client Trust

Why Your Company’s Website Is the Key to Client Trust

by TitleTap | Website Development

Today, 93% of people use the internet to discover local businesses. This means several things for businesses, but one key takeaway is the importance of a great website. In a lot of cases, your company’s website will be the first impression that you make on a...
Video Marketing for Professionals: Engaging Your Audience and Building Trust

Video Marketing for Professionals: Engaging Your Audience and Building Trust

by TitleTap | Marketing, Not Just Optional, Pillar 3 Best Practices, testimonials, Title Companies, Title Insurance Podcast, Video

There are a lot of different ways to reach customers and clients online these days. However, few are more effective than video marketing. When done right, video marketing is a powerful way to capture attention in a crowded digital space and ensure that your...
What the Future of Digital Marketing Holds in Store

What the Future of Digital Marketing Holds in Store

by TitleTap | Marketing

Digital marketing is a process that’s evolved over the years at a breakneck pace. It wasn’t that long ago that email marketing and banner ads on websites were the only options that digital marketers had available. Now there’s everything from...
5 Reasons Your Title Company Needs a Mobile-Friendly Closing Costs Calculator

5 Reasons Your Title Company Needs a Mobile-Friendly Closing Costs Calculator

by TitleTap | Attorney Marketing, Calculator, Net Sheet Calculator

Closing on a new home can be a stressful time for buyers and sellers alike. As a title company, your clients are counting on you to make the process as easy and stress-free as possible. And with a mobile-friendly closing cost calculator such as the one offered by...
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