Online Advertising for Law Firms & Title Companies

Reach the Right Clients.

Right Now.

SEO is valuable, but it takes time to see real results. When you’re running a growing company, you can’t afford to wait months for new business. With online ads, you don’t have to. Online Advertisements allow you to get in front of your target market right away by bidding on keywords, demographics, or focusing on the visitors you already have.

TitleTap’s advertising services help you skip the lag and get seen by people actively searching for legal and title services in your area. From Google search ads to targeted remarketing, our campaigns put your company in front of high-intent prospects without wasting time or budget. We build and manage complete campaigns that deliver consistent, qualified leads. Use our services to:

  • Get more calls from ready-to-hire clients.
  • Stand out in your local market, not just online.
  • Grow your caseload and closing volume with confidence.

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Why Google Ads & Remarking Works 

When someone has a legal need or real estate question, the first place they turn to is Google. If your business isn’t showing up at the top, you’re missing out on high-intent clients who are ready to act. Google Ads helps you meet them at the exact moment they’re searching.

Here’s what makes it so powerful:

  • Your ideal clients are already searching.
    More than 8 in 10 people use Google to find attorneys and title services. Ads put you in the spotlight before they scroll to your competitors.
  • You get in front of people who are ready to hire.
    These aren’t cold leads. They’re people already looking for help. That means more meaningful clicks, less wasted budget, and better conversion rates.
  • You’re in full control of your spending.
    Set a daily budget that fits your goals. Pause, adjust, or scale as needed with data-driven decisions, so you always know where your dollars are going and why.
  • It complements your website.
    When your ads point to a high-converting TitleTap site, you’re getting traffic and new business. It’s the perfect pairing of visibility and results.

Google Ads isn’t just about being seen. It’s about being seen by the right people, at the right time, with the right message. And we help you make every click count.

Our online ad process is built for law and title professionals and engineered for results. 

You need leads and you need them now. That’s where we come in. 

At TitleTap, we’ve developed an online advertising process that delivers.  We use targeted, compliant, high-converting campaigns built on years of industry-specific experience. And here’s how we do it: 

Step 1: Strategic intake and targeted keyword planning

We start where it matters most: strategy. Before we touch a single ad, we dive into the details of your business to uncover the best way to reach the people who matter.

  • Who are your ideal clients?
  • What services drive your business?
  • Where do you want to grow?

Then we do the research most ad agencies skip. We identify exactly what your prospects are searching for. Think of phrases like “real estate closing attorney near me” to “emergency divorce lawyer tonight.” And we go further:

  • Analyze search trends and seasonality in your market
  • Forecast ad costs to set expectations and avoid overspend
  • Uncover what your competitors are doing (and how we’ll beat them)
  • Build negative keyword lists to filter out unqualified clicks

We don’t guess at what works. We use data to make sure your ads reach the people already looking for what you do best.

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Step 2: Ad copy and creative designed to convert and comply 

Writing high-performing ads for law and title companies is about clarity, credibility, and compliance. That’s our sweet spot. We write headlines and descriptions that clearly communicate your expertise and drive action.  

More importantly, everything we write meets the strict ad rules of your industry. From bar regulations to RESPA compliance. You get smart, effective messaging that protects your brand and respects the rules. 

Step 3: High-converting landing page experiences 

Getting a click is easy. Getting a client takes more.

That’s why we don’t just stop at the ad. We align every campaign with your TitleTap website or landing page to make sure each visitor has a seamless, action-oriented experience.

We optimize for:

  • Speed: Pages that load fast on every device—because delays kill conversions.
  • Clarity: Calls-to-action that are impossible to miss and easy to follow.
  • Consistency: Messaging that mirrors the ad, so users feel confident they’re in the right place.
  • Tracking: Full integration with Google Analytics, UTM parameters, and call tracking.

If your current website can’t support the kind of traffic you want, we’ll recommend fast fixes or a complete redesign.

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Step 4: Launch, monitor, optimize—every single day 

Once your campaign is live, we don’t hit autopilot. We monitor every dollar, every click, every conversion. In the first 30 days (and beyond), we keep a close eye on:

  • Click-through rate (CTR)
  • Cost per lead
  • Bounce rates and page performance
  • Actual calls, form fills, and booked consultations

We make smart, real-time adjustments:

  • Rewrite weak ad copy
  • Shift spend from low-value keywords to high-performing ones
  • Optimize your landing pages to reduce drop-off
  • Adjust bids by location, time of day, and device

We test relentlessly. We refine constantly. And we show you exactly what’s working. You’ll know how your budget is performing, and what we’re doing to improve it.

Step 5: Clear reporting and built-in scalability 

You don’t need a dashboard full of confusing charts. We’ll give you performance summaries that make it easy to see:

  • How many leads your ads are generating
  • Which keywords and campaigns are driving ROI
  • What changes we’re making and why
  • Where the opportunities are to scale

And when you’re ready to grow (into a new location, a new practice area, or a higher budget) we’re already prepared. Scaling up is seamless because your campaign was built for growth from day one.

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The TitleTap Advantage 

Tripled Leads in Less Than 6 Month

A Florida law firm was struggling to get consistent leads. After partnering with TitleTap for Google Ads and landing page optimization, they tripled their lead volume and saw a marked improvement in lead quality. 

“We’ve been getting cases in areas that we’ve never practiced…North Florida, South Florida, a couple counties over — our footprint has seemed to increase. We’ve had some high-value cases in those areas that we don’t normally hit. ” 

— Founding Partner 

Cut Cost-Per-Lead by 69%

Another client came to us wanting more visibility online. Through a focused Google Search Ads campaign and better page relevance, we helped them outrank larger firms in their market—and cut their cost per lead by more than half. 

“TitleTap helped us dominate the top of Google. We’re getting better leads for a fraction of the cost.” 

— Founding Attorney 

Ready to Generate Qualified Leads?

Let TitleTap create an online advertising campaign that works alongside your website to help bring on more clicks, calls, and conversions every month.