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4 Reasons Every Law Firm Should Have a Secure Website
Your clients trust you to be professional and look out for their best interests. But could your website be dropping the ball? If you don’t have a secure website, the answer might be yes. Without SSL it can be ridiculously easy for hackers to "listen" to communications...
What’s in a Website Design and Why do Attorneys and Title Agents Need One?
Have you ever heard the number one rule in real estate? The rule is “location, location, location” - meaning that where the property is located is the most important factor for the value of the property. The same is true with business. Except with business, location...
SALES AND MARKETING: How They’re Different…and Why it Matters!
Sales and Marketing. In most companies, you can’t discuss the fundamentals of successful business operation without them. And in most organizations, we find that they are often mistaken for one another. “Sales and Marketing” have been joined at the hip for so long...
What Every Website Design Needs to Attract the Clients You Want
When designing a website, many Attorneys and Title Agents put a primary focus on two pieces of information that won’t help much when it comes to being found online by new prospects: The name of their law firm and their experience as a lawyer Although this might seem...
Watch Your Language! How to Get More Sales With Your Marketing
We often hear about marketing and sales being lumped together. Does your company do this? It can be the wrong approach. Here’s why. The goal of marketing is to find the right people and get them interested. Any activities that fall under the marketing umbrella should...
Why Buying Title Insurance Isn’t like Buying Shoes Online [ALTA One Sneak Preview]
Let’s say you own an e-commerce shoe store... Let’s say you own an e-commerce shoe store. Tracking how many people purchase the shoes from your online marketing is pretty simple. A certain number of people view your ad (online marketing), some of them click on the ad,...
Make Your Marketing Soar With Digital Advertising [ALTA Webinar]
Make Your Marketing Soar With Digital Advertising American Land Title Association Webinar July 2018 The internet has changed the way that people shop for everything—including real estate. Digital marketing is the best way to engage customers in the electronic age....
A Simple Way to Advertise Multiple Brands Under A Parent Corporation
"We have also experienced superior results from improved SEO on Google, more brand recognition with the online ad campaigns and increased opportunities." Core Service Partners is a company out of South Carolina with multiple brands in the mortgage, real estate, and...
New Real Estate Closings Straight Outta Google
“We now routinely get deals from the general public who found us by a web search.” Jason Beal’s old website was no longer doing his business justice. His company, Atlantic Coastal Land Title Company, had become well respected by anyone who had used his services....
How to Get Business from Instagram Without Even Creating an Account
"While reviewing a customer’s social media accounts, we discovered a cool way to utilize Instagram without having to create and manage an account." Recently, a customer noticed that they were getting steady referral website traffic from Instagram. They had never...