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How to start a blog for your title company (even if you’re not a writer)
"B2B marketers who blog gain a 67% increase in lead generation over their peers that don't." If you’re not blogging for your business yet, that’s ok. I’m not going to go on and on about why you should be doing it, because at this point -- you should know. Suffice it...
Real Estate Closings Are Like Baseball
A Fenway story... A few years back my family and I went to Maine for vacation. The day we landed in Boston the Red Sox were playing the Rays in the nostalgic Fenway Park. We decided to go in order to kick off vacation quickly, and to give our kids the REAL baseball...
The Anatomy Of A Real Estate Wire Fraud Email
Note: The following is for educational purposes only. We are not law enforcement or lawyers and this is not legal advice. You should always consult with law enforcement, your legal counsel, insurance providers, and respective underwriters to make sure you adhere to...
Website and Marketing Provider Introduces New Director Of Business Development
TitleTap, the leading provider of title insurance agent and real estate attorney website marketing, has named Title Insurance Industry Executive, Robin Cardella, J.D. as the company’s new Director of Business Development adding depth to its management team. “We are...
The Key To More Real Estate Closings From Your Website
Here is a short story about how Real Estate Closing Services and Title Insurance can and should be sold online... Several years ago I was sold an insurance policy from someone I had never met who lived across across the country from me. The truth is no one likes to be...
How Hackers Target Real Estate Transactions
Real estate transactions are some of the higher value transactions commonly done by individuals and companies. As such, they have become an increasing large target for hackers. The way a typical scam works is first the hacker gains access to the email of one of the...
How To Get My Title Agency Found On Page 1 Of Google
One of the biggest things our title agency website builder customers ask us after we launch their shiny new website is “how to be found online.” What they are really asking here is how do we use this website to bring in more business with their website. Although...
9 Ways Real Estate Lawyers and Title Agents Can Get More Comments, Likes and Shares on Facebook
Often times we see real estate professionals wondering why their social media posts aren’t getting much traction. The reason is that posting articles by itself is no longer effective - between Facebook’s algorithm change and the amount of information out there, you...
6 Proven Ways to Get More Quotes From Your Title Insurance Website
In the early 1940s Schlitz beer company was one of the least popular beers. So they brought in a legendary marketer Claude Hopkins to tour the factory and create a new advertising campaign for them. They showed him how they had dug their own wells to get the cleanest...
Free Webinar: How To Get The Most From TitleTap – 5 Little Marketing Tips That Get Big Results
One of the common questions we get after someone launches with TitleTap is "now what?" Please join us for our upcoming webinar: WHAT: "How To Get The Most From TitleTap - 5 Little Marketing Tips That Get Big Results" WHEN: Tuesday, February, 7th @ 2PM ET Register Here...