Watch Your Language! How to Get More Sales With Your Marketing

by eespin | Advertising, Marketing, Webinar

We often hear about marketing and sales being lumped together. Does your company do this? It can be the wrong approach. Here’s why. The goal of marketing is to find the right people and get them interested. Any activities that fall under the marketing umbrella should...

Why Buying Title Insurance Isn’t like Buying Shoes Online [ALTA One Sneak Preview]

by eespin | 7 Website Best Practices, Advertising, Articles, SEO, Social Media, Web Design

Let’s say you own an e-commerce shoe store… Let’s say you own an e-commerce shoe store. Tracking how many people purchase the shoes from your online marketing is pretty simple. A certain number of people view your ad (online marketing), some of them click on the...

Make Your Marketing Soar With Digital Advertising [ALTA Webinar]

by eespin | Advertising, Marketing, Video, Webinar

Make Your Marketing Soar With Digital Advertising American Land Title Association Webinar July 2018 The internet has changed the way that people shop for everything—including real estate. Digital marketing is the best way to engage customers in the electronic age....

A Simple Way to Advertise Multiple Brands Under A Parent Corporation

by eespin | Advertising, Articles, Case Study, Compliance, Marketing, Web Design

“We have also experienced superior results from improved SEO on Google, more brand recognition with the online ad campaigns and increased opportunities.” Core Service Partners is a company out of South Carolina with multiple brands in the mortgage, real...

New Real Estate Closings Straight Outta Google

by eespin | Articles, Blogging, Case Study, Marketing, SEO, Web Design

“We now routinely get deals from the general public who found us by a web search.” Jason Beal’s old website was no longer doing his business justice. His company, Atlantic Coastal Land Title Company, had become well respected by anyone who had used his services....