When you start your own law practice, you are going to quickly realize that you need to wear a lot of hats. It is no longer just about billing hours. You also need to run a business, and that includes marketing. A solid marketing strategy can help you build your...
Social media marketing, like content marketing, is a newer digital marketing strategy for helping social media users find your business. According to Buffer: “Social media marketing is the use of social media platforms to connect with your audience to build your...
My air conditioner went out in July. July 4th to be exact. In Florida. If you’ve ever lived through a Florida summer then you know my pain! As I Googled AC companies near me, I took a mental note of how I searched for a service provider, and why I called a particular...
We just wrapped up the holiday season and I’m reminded of the differences in the way people buy products from how they buy services. Products are often purchased “emotionally,” whereas services tend to be a “necessity.” Obviously, there are exceptions to the rule such...
Many economists expect about a 56% decline in refinance activity. While scary for some, there will be opportunities for many! On this month’s Meet-Up, we will be covering some great strategies to level up your marketing strategy as the markets continue to shift. Watch...
TitleTap is proud to announce that it has partnered with ALTA’s Homeowner Outreach Program (HOP), which provides members tools to easily communicate to homeowners, real estate agents and others the benefits of title insurance and what title agents and attorneys do to...