Over the last decade, we’ve worked with thousands of attorneys and title agents. One question that often still gets asked to this day is what the difference is between pay per click (PPC) such as Google Ads and search engine optimization (SEO) such as showing up in...
In our experience, the biggest mistake lawyers make is not marketing their firm. Maybe you’re afraid to get started because you think it’ll cost too much or take away from your client work and other business responsibilities. The good news is you don’t have to...
What if your law firm could rank on page one of Google for your law firm practice area and the city you are based in? That’s where local SEO can play a pivotal role in helping prospects find your firm. Small law firms, in particular, can benefit from ranking high in...
As a lawyer, your reputation and credibility are everything. And your online presence can make or break how potential clients perceive your law firm. In this post, we’ll share everything you need to know about managing your law firm’s reputation, how it fits into your...
Should you outsource your website to a law firm digital marketing agency or handle it in-house? This is a common question that many attorneys and small law firms find themselves asking. On the one hand, you can save money by not hiring someone to handle your marketing...
Many lawyers, think that local SEO is a “black box.” That’s to say, the results that show up on the first page of Google just magically appear there once you have a professional-looking website. That’s not the case at all. In this post, we’ll teach you the basics of...
