A crucial part of running your real estate law firm is generating new business. Legal marketing has come a long way since the days of TV commercials and billboards alone. Attorneys have a wide variety of digital marketing tactics at their disposal to market their...
Setting up a communications strategy can get overwhelming, fast. There are many solutions on the market and it can be difficult to sift through the ones that will not only be effective but also make sense. Recent events have also shown us that having systems in place...
Attorneys frequently ask us for examples other attorney websites we’ve built. So this year we decided to highlight 7 of our most popular website designs for attorneys, attorney-owned, or attorney-on-staff title insurance websites. How results were determined:...
There is an old saying by a Harvard marketing professor Theodore Levitt that goes, “People don’t want to buy a quarter inch drill. They want a quarter inch hole.” I’ve always loved this saying because it really illustrates that you must sell the results, not the...
A foreclosure is essentially a legally-forced change in possession, where a lender seizes collateralized property – such as a home – when a borrower is unable to pay the loan. While laws vary by state, borrowers typically have a ‘period of...
When a lender releases an existing mortgage for a payoff that is less or ‘short’ of the total amount due, the transaction is called a ‘short sale.’ Lenders sometimes accept short sales as an alternative to repossession and foreclosure, which...