Did you know that the number of actively practicing attorneys has increased by more than 15% in the last decade? This means increased competition in just about every legal niche, including bankruptcy law. And with bankruptcies on the rise in 2024, effective marketing...
You only get one chance at making a good first impression, and these days, that extends to your online presence as well. For most clients, the website will be the first point of contact they have with your law firm. Make sure it puts your law firm’s best foot forward...
There’s no denying it: search engine optimization, or SEO, for law firms is non-negotiable. This digital marketing strategy involves refining your web pages’ content and structure to ramp up its visibility on search engines, like Google and Bing—all...
“If they can’t find you, they can’t choose you.” This statement might not apply universally, but it certainly holds true in competitive fields like business and law. You’ve got to be seen to be on the scene. And with the...
TitleTap recently took over a Google Ads campaign for the real estate law firm Kelley & Grant, PA located in Boca Raton, Florida. After three months of running and optimizing the ads, we compared the results to similar 3-month periods in past years prior to...
Mark Zuckerberg, CEO and Founder of Facebook, is known for the saying, “Done is better than perfect.” In fact, it epitomizes Facebook’s groundbreaking methodology so well that it’s painted on the walls of their office. Although it can take years to rank on the first...
Did you know 93% of online experiences begin with a search engine, and that 75% of people never scroll past the first page when searching Google? Getting your website to rank on the first page of Google for important keywords is one of the smartest marketing tactics...
If you own more than one title agency, have a law firm and a title company, or have a plan for strategic growth via joint venture (JV) or mergers and acquisitions (M&A), then you are likely interested in business growth. Shifting markets create unique growth...
The goal of any marketing initiative is to bring in more than what’s paid out, and for attorneys, this often manifests as more billable hours generated from a controlled marketing stipend. It can be difficult to determine if the amount of billable hours trumps what...
What are litigated claims? Litigated claims are non-filed legal positions but can also refer to cases that are filed with a court. What does litigation mean in a settlement? A settlement involves a negotiation process where the parties agree to resolve the dispute...
